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No. 11

Kickin’ It with Kadiko

Built to Last:
Brands That Inspire.

Kadiko is never about us. It’s about us: our people and our clients working together to achieve their goals faster. See how our work evolves from concepts to products on shelves, transformed lives, and immersive experiences across healthcare.

Catalight

Help rewrite a story.

We are grateful to partner with a client like Catalight. Their initiatives eliminate barriers to diagnostic evaluations for autism and intellectual and developmental disabilities, helping families get the care they need when they need it.

A highlight of this year was launching the 'Help Rewrite a Story' campaign for the Catalight Foundation. This effort supports their mission to eliminate the wait thousands of families face each day and create a more equitable, accessible world for individuals with developmental disabilities.

Consider joining Catalight in rewriting the story for these families by making a donation. Any donations made through this newsletter will be matched by Kadiko up to $5,000.00.

Make A Donation

Medicines360

Good enough just isn’t good enough:
A motto everyone at Kadiko holds dear.

Medicines360 (M360) came to Kadiko to update their messaging. However, our team saw the opportunity to go beyond the ask and realized we could do more to capitalize on M360’s moment as an emerging leader in women’s health.

There was more work to be done to help M360 meet this pivotal moment beyond a messaging uplift. Kadiko intertwined creative and strategy to develop a completely new business approach that better reflected M360’s offerings. Enter the 360 Innovation Hub: The engine that powers their mission to transform ideas into life-changing health innovations for women.

See the messaging and identity

Elucent Medical

Elevating and establishing a new platform

Elucent Medical sets a new standard in soft tissue surgical navigation. With the new EnVisio platform, Elucent brings a superior technology offering to surgeons nationwide, making ordinary surgical tools smarter. Elucent partnered with Kadiko to establish a set of brand principles and deploy a stunning suite of deliverables including a website and trade show booth.

The New Standard Is Smarter

Private Health Management

A new digital presence for Private Health Management.

Private Health Management (PHM) delivers expert medical guidance to those facing serious and complex conditions. PHM partnered with Kadiko to enhance the user experience on their website. Kadiko transformed the PHM website to clearly reflect their mission of bridging the gaps in healthcare during the toughest times in people’s lives. With improved navigation, compelling content like the Wall of Purpose, and a modern design, Kadiko simplified how patients and partners connect with the care they need.

See the Transformation

Ideas

  • AI agents are everywhere, but no one has the same definition.     Let's Go
  • Why AI still struggles to extract data from PDFs.     Let's Go
  • McKinsey surveyed enterprise AI adoption: what teams, what methods, what delays?     Let's Go
  • AI versus human expertise in healthcare: two stories.     Let's Go
  • Creating a timeless brand starts with positioning. See the Mayo Clinic example.     Let's Go
  • The Ford exec who collected malapropisms.     Let's Go
  • 50 generative AI use cases in marketing.     Let's Go

Kadiko News

  • We're excited to announce Kadiko is now a part of the Supreme Group!     Let's Go
  • 90% of healthcare provider executives—and 100% of CMOs—say one thing is a top priority for their businesses. That one thing? Customer brand experiences.     Let's Go
  • We’re proud to announce our team has won the gold award for digital advertising campaigns from the AVA Digital Awards 2025. The award celebrates our work on the First To Know Syphilis Test ad campaign.     Let's Go